As you might already know or you are a survivor of high competition in the eCommerce market. In order to be successful, you need to stand out from the competition and offer user-friendly and more importantly business-friendly eCommerce solution. So that let’s take a look on the list of benefits when having a custom ecommerce development.
1. Mobile-friendly eCommerce site
You can acknowledge that how the people shop online is quickly changing. Now, online shoppers can post a review about any site and see other customer ratings using their smartphones. Comparing the price of a product on different sites is just a Google search away and with search engines aiming to offer more relevant results. Nowadays, a mobile-friendly eCommerce site is crucial to acquire customers who prefer to search using their mobile devices, Siri or Google assistant.
A mobile responsive shopping website changes its layout based on the device screen size. The text and images change adapts automatically and column layouts use to changes. Using mobile responsive design technics you can show hide unnecessary images, columns, text and literally anything to provide a clean layout to the end user.
2. Security is one of the most factors
You may already have some sort of security system for your eCommerce site. It is important to firstly determine if it is adequate and continuously plug security breaches. Your business should not be damaged or interrupted by cyber-attacks.
Actually, many corporations find that it is almost difficult to ensure robust security using pre-built eCommerce solution, while they are managing your web hosting and hosting all your website files and database. The benefit of having a custom eCommerce development for your website are simply made your eCommerce website more secure and manageable.
3. Sell customizable products online
If you would like to provide shoppers with plenty of choices for customizing the goods they purchase, then you need to reflect this variety by taking advantage of custom eCommerce development solution.
One frequent use case is an accessories shop which lets your users personalize the dimensions, colors, fonts, and images on every products. With a lot of distinct factors in play, each new customization adds extra price, you might choose to charge another cost for every accessories. Product customization allows you to raise the overall order value. As per the recent research, consumers are willing to pay an additional 20% as compare to standard products.
Any pre-made eCommerce software will not have the ability to accommodate all of the above features in one solution. Sophisticated orders such as these will demand a complicated custom eCommerce development, order management system to manage.
4. Custom shipping rules
Selling articles that are of a constant size and weight, without the particular factors required are one scenario. However, the larger range of products that your eCommerce shop offers, the more varied your clients you need to streamline your shipping using custom features such as weight-based shipping charges, volumetric shipping charges, destination-based shipping charges and so on.
APIs help online retailers to gain more insight into their customers so they can offer them products tailored to their needs at exactly the right time. This is partly possible thanks to the knowledge an API can give you.
A custom build eCommerce website can incorporate these customizations as per your business requirement and in the long run, it will be beneficial for your business.
5. Cost Saving
Spending on renting a place and its maintenance with staff costs too much. Whereas, a monthly or annual subscription, or opting for eCommerce development services would cost less than a brick and mortar.
6. Enhance Customer Experience
The best part of eCommerce development is customer experience. You can provide them with all the support and details without having to actually interact in person. On the other hand, customers can simply buy/order the product or service from the comfort of their home.
7. Custom reports and analyst
You might want to take a look at your last month’s sales report or specified period for compliance reasons. Having the ability to pull such a report for some period is a point that not all ready eCommerce options have.
Reporting and effective data are like of heart-beat of your eCommerce business, without data, and purchasing, marketing, design, etc. Without data whatever decisions you take are something shots in the dark.
Suppose conversion rate is low on your e-commerce store, in that case, you need to understand how many visitors at least headed till checkout page or what data they had entered, knowing such details you will be able to find out whats letting your customers exit the checkout page and using this data you can optimize your sales funnel. this is one example of how data can help you increase your sales.
A custom built e-commerce solution can help you implement the way you are looking to full your reports.
8. Customer relation management
If you can integrate a full-fledged customer relationship management software (CRM) with your custom eCommerce website, it will automatically collect information related to orders, customers and much more. Moreover, when using CRM software, you can manage customer relationships more efficiently. You also can offer suitable products or services to your customers. This will have a positive impact on sales conversion.
It’s a no-brainer that strong customer relationships are essential for any business to survive in this competitive era. eCommerce businesses always have a diverse audience, sometimes a group of several customers as well as segmented data. Furthermore, it becomes very complex to pull the data you need. Therefore, a CRM software for eCommerce companies can be a business saver.
Above all, a CRM solution can assist you with managing the company’s interaction with existing and prospect customers. It’s a technology-based platform which becomes the backbone for all your customer related functions.
9. SEO Catered to Your Business
Above all, off the shelf eCommerce products usually come equipped with generic marketing and SEO features. However, in certain situations those basic features just won’t cut it. A customized eCommerce platform handled by experts ensures that your eCommerce site will be tailored to be search engine friendly. For example, with Clarity eCommerce, you get all the meta tag fields for product pages, as well as Category SEO landing pages, built in XML sitemap generation for both products and categories, all out of the box.
10. Unique business requirements
Not every business is equal and probably yours has unique rules or directions. Most important, each business needs something different to achieve their marketing and business goals.
Your eCommerce platform can make or break your business before it even started. Your custom eCommerce solution can also make your work easier. So, its better figure out what is your requirement related to customer relationship management, accounting, tax management, and marketing software that you can integrate into what you’re doing once you launch.
Need to get custom ecommerce development? Let’s ArrowHiTech help you!
If you’re considering more custom ecommerce development services, you can explore more about us – ArrowHiTech. Above all, with over 12 years of experience, we can provide the best custom ecommerce development services for your eCommerce business at several levels .
Our offered custom development services
- Ecommerce Development
- Web Application Development
- CMS Website Development
- Mobile Application Development
- Software Consulting & Development
- Graphic & Creative Design
- Testers & Developers For Hire
So, if you have any questions, don’t hesitate to contact us via: