Shopify is well-known for being easy to operate, even if you have no prior experience with the technique or technology. However, some functions will take some time to learn and easily go wrong if you are unfamiliar with them. As a result, this Shopify guide will help you save time and effort by showing you how to build Shopify sub collections for your Shopify business.
I. What are Shopify sub collections?
Firstly, Shopify sub collections, often known as categories, play a critical role in online buying. Although you can divide things into various categories, clients may wish to be more particular if you have a huge inventory. For example, they may be seeking a boy’s shirt for a child under five.
In short, Shopify Sub collections are features that distinguish your Shopify store from others. They allow you to subcategorise your products further, giving your clients a more guided shopping journey. They’re used to organise the site’s structure, so that child collections are nested within parent collections. These are Sub-collections.
Let’s say your Shopify store sells Furniture.
Naturally, you would like to create a collection for each major product category like Sofa, Bed, Chair, Table, etc.
Under each main collection, you can create a sub-collection for relevant products under each umbrella. In this case, we could have Wood, Leather, Canvas, etc.
II. Collections vs Categories vs Subcollection vs Subcategories
You might have heard the terms “category” and “sub-categories” thrown about depending on where you’ve read about sub-collections and link lists in Shopify.
In Shopify, these are the same as collections and Shopify sub collections.
When people talk about Shopify categories, they’re really talking about the collections feature we’re talking about right now. It’s just a misunderstanding.
Collections are distinct from employing a link list in that they pertain to the technique of categorizing products in your Shopify store.
This means that referring to Shopify sub collections as subcategories isn’t technically incorrect, but it is confusing.
III. The Benefits of Shopify sub collections
1. Better Navigation Experience
Shopify sub collections are a terrific way to show off what your store offers while also making it easier for customers to navigate through your store.
The user experience is a critical component of any purchase, and it’s one of the most important variables in determining whether or not someone will buy your product or service.
2. Higher Cross-Sell – Shopify sub collections
They may also assist you in strategically positioning your products to increase sales.
In addition, Shopify sub collections can also be used to design gift bundles for each event or season, offering your consumers useful suggestions while also allowing you to test which product combinations sell the best.
A business owner can also use Shopify sub collections to design gift bundles for each event or season, offering your consumers useful suggestions while also allowing you to test which product combinations sell the best.
This is referred to as a collection list page.
These innovative techniques to incorporate Shopify sub collections into your shopping experience boost your cross-selling possibilities while helping your users find products they might not realize they need.
3. Improved SEO
Furthermore, If you organize your sub collection properly, it can even help boost your SEO.
Shopify sub collections in Shopify establish a natural hierarchy tree on your site by using a URL structure called a physical silo.
Due to the physical silo, Google can quickly crawl your website and better understand your business.
This implies that Google has more confidence in your site and app when trying to match it to relevant searches, and your pages are more likely to rank higher in the search results and get more clicks.
IV. Dedicated Shopify sub collections vs Filtering Collections With Product Tags
Collections—and, by extension, Shopify sub collections —are the macro-categories into which your products fall.
Tags are the micro-level categories that make up a product’s more precise features.
Assume you have a craft supplies category, a knitting sub-category, and a yarn items sub-category.
Instead of taking the customer further down the rabbit hole of your sub-collections page, it’s time to start presenting them with options.
The customer request yarn—but do they need worsted-weight or bulky-weight yarn?
What TPI are they looking for? What about the colour?
Product tags are a better way to separate these detailed product characteristics.
Your Shopify sub collections will point customers in the appropriate direction if they aren’t sure which yarn they want.
A tag system allows the buyer to swiftly filter your site by the exact parameters they’re looking for, such as size-3 yellow yarn from the Red Heart brand.
Any user can locate what they need with well-organized sub collection URL structures and product tag filters, whether they know what it is or not!
V. Create A Subcollection on your Shopify store
Creating Shopify sub collections in Shopify is more difficult than creating the main collection. It’s possible, though. You’ll need to add tags to your Shopify products and then allow customers to filter products depending on the tags they choose.
Step 1. Login To Your Shopify Store
Step 2. Products
Afterwards, go to your products page and double-check that each item is tagged. Products can have numerous tags, which means they can be in multiple sub-collections.
Step 3. Theme Settings
Many themes allow you to enable a drop-down menu to filter collections based on the product tag. However, make sure that the theme you’re using has this option.
To do so, go to your ‘Online Store‘ and then ‘Themes‘, then look for the theme editor and the collection page in the theme preview.
The ‘Collection Pages‘ tab should appear in the theme editor when browsing the collection page. Select the ‘Collections page‘ from the drop-down menu.
If your theme contains the option to activate tag filtering, you’ll see a checkbox next to an option that says something like ‘Enable Filtering By Tag‘ or ‘Enable tag Filtering‘ and a Checkbox next to it.
Then hit the ‘Save‘ button. This should enable filtering and the creation of sub-collections in your shop.
Step 4. Adding Code – Shopify sub collections
This feature isn’t available in every theme. In this case, you’ll have to add some code to your theme files to enable this feature.
To do so, go to the ‘Themes‘ option on your Shopify store admin page and select the theme you wish to alter.
Then select ‘Actions‘, followed by ‘Edit Code‘.
Step 5. Templates
Then, find the templates directory and click on the collection.liquid file.
Step 6. Adding the Code
In the location where you would like to add the drop-down menu to appear on the collection page, add the following code.
Browse by tag:
Step 7. Save
Finally, Save your work when you're complete.
Adding Shopify sub collections to Shopify can be more difficult than you might imagine. However, the steps outlined above will assist you.
However, the steps outlined above will assist you. If you're not sure how to do it and don't want to do any coding, contact our Shopify development services now!