Text color: Easy and simple ways to maximize its potentials in WordPress

If you are new to the world of blogging, you may not know that text color indeed is important. Especially in online shopping via WordPress, besides product images, text size, or any appearance related aspect can determine if users want to buy your products or not. For that reason, color is also a simple yet effective way to optimize traffic or sales

There are 3 easiest ways to customize text color in WordPress. Today, our WordPress/WooCommerce experts from ArrowHitech will present them step by step so that you can improve your own sites. We are sure that this article is totally helpful, so please, pay close attention!

Let’s break down these 3 methods!

3 simple methods to adjust text color

Keep in mind that these can only be carried out in WordPress.org sites. We highly recommend changing WordPress.com to .org to utilize numerous advantages of WordPress.

#1. Use CSS to change text color

CSS or Cascading Style Sheets is a style sheet language used to define visual appearance and formatting of HTML documents. Simply put, it describes the presentation of Web pages including colors, layout and fonts.

text color

CSS offers the most effective and reliable solution and it is globally used to change text color. First, go to ‘Appearance/Customize/Additional CSS’ then add the codes. Then, to change the text color in the headings, a similar to the following code will appear:

h1, h2, h3, h4, h5, h6 {
color: #1F618D;

Remember, the previous method only changes the text color in levels of heading. To modify color in the title, a more detailed CSS code like so is needed: 

.entry-title a {
color: #1F618D;

Furthermore, there is also a way to edit post title colors by using this code:

h1.entry-title {
color: #1F618D;

#2. Use Classic Editor

wordpress text color

Classic Editor is probably the most installed plugin for WordPress editing in general, with more than 5 million active installations. However, Classic Editor does not allow changing text color easily, simply because the developers hide the ‘button’. Let’s find out how to change it:

  • Go to dashboard and select the post you want to edit
  • Click on ‘Toolbar Toggle’ and choose ‘Text color’ from the drop-down box
text color wordpress

Then, there appears a wide range of different colors for you to choose. Unless you are not a fan of those basic colors, you can easily customize to suit your taste. The ‘X’ option in the bottom corner will automatically change the color to the background.

That’s not all! If you have a favourite color that you want to use most of the time without customizing it all over again, check out its hex code. Next time, just type the code and the perfect colors will appear.

text color arrowhitech

Furthermore, you can also personally modify the shade of text color. In this rainbow box, click anywhere to select the basic color, then select its shade from bright to dark in a bigger box.

wordpress arrowhitech

Remember to click ‘Update’ to conclude after deciding on the perfect text color. 

#3. Use Theme Customizer to change text color

Before installing a theme, make sure that it allows unlimited color choices. Unless you forget about it, there is still a way to check in WordPress:

  • In WordPress dashboard: navigate to ‘Appearance/Customization’
  • Choose one that offers the color palette for fonts. 
  • Go to ‘Appearance/Customize/Colors’. On the next page, various options are available depending on your theme.
text color

After the previous step, a suitable theme will allow you to change text color for particular factors such as link, menu link and button colors.

Remember: If your theme doesn’t offer the customization options, consider using other methods.

After all, we have covered 3 most common and effective ways to adjust text color in different positions : title, post-title or heading. However, despite being popular, those methods are not always easy to apply without the help of experts. Our skillful development team would be glad to help you out!

Why ArrowHitech?

  • Rich Experience: ArrowHitech was founded in 2007. Today, we are one of the leading IT outsourcing companies in Vietnam. Throughout 13 years, we have met the demands of more than 1,000 customers and completed more than 10,000 projects worldwide. Language border is non-existent when working with us!
  • Low Cost: Located in Vietnam, hence, our labour fee is extremely affordable. We always provide a wide range of selection with different prices so that any customers can choose their favorite and suitable ones.
  • High Quality: Although ArrowHitech provides fair prices, our products are always high quality. You can check out our portfolios, as well as others’ ratings and reviews right here.
  • Strong Dedication: We believe that dedication and passion is the core value which results in the optimal working experience. Our team always prioritizes customers’ needs and demands. ArrowHitech believes that this is our strength and our must-have value to our responsibility towards every single client. 

For those reasons, you can fully trust us on any IT outsourcing issues! You can see our WordPress Development site to see some further works of ours.


In this article, we have presented 3 most frequent ways to successfully modify text color. Text color seems to be a minor issue that anyone can ignore, but in fact, a group small details can have the same, or even bigger effect than major ones. If you need help, ArrowHitech is just one call away. We wish the best of luck to you and your future successful business! 

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