Ecommerce

A dynamic fashionable eyewear brand

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Luna - Shopify Website Development for a dynamic eyewear brand

TABLE OF CONTENT

Summary

The Challenges

The Solutions

The Impact

Summary

Luna is a modern brand established in Singapore that has created it achievable to have multiple pairs of glasses that can separately be fitted with an alternate kind of lens to adapt to various personal styling choices and practical requirements. This company wants to leave an impression on its customers when they see its products.

Industry

Retail

Expertise

Eyewear

Company Size

130

Location

Singapore

The Challenges

They often face the challenge of seeking a visually attractive and seamlessly functional e-commerce website that delivers a smooth and user-friendly experience. One pain point occurs from the demand for a customized Add to Cart flow on the product page, explicitly tailored to guide users through buying a frame. Additionally, integrated Scan Glasses features are needed to ensure users can fully immerse themselves in an improved user experience. These pain points highlight the significance of addressing these needs to meet customer expectations and improve general satisfaction.

The Solutions

Our solution to these difficulties involved customizing the front end of Shopify, allowing clients to manage CMS content seamlessly. Through extensive analysis and demos, we offered the tool an attached exhibition of the tailored Add to Cart flow, according to the steps required to acquire a frame. 

 

We used the Metafield, Product Properties, and Order Note features to store custom product information with orders. 

 

Furthermore, we actively worked with the third-party service provider to properly integrate the Scan Glasses feature into the website, increasing the overall user experience and thoroughly determining the identified concerns.

The Impact

The project launched effectively on time as a result of our solutions, confirming our dedication to on-time delivery. We were able to eliminate errors and guarantee a seamless launch process through rigorous preparation and implementation. 

 

This timely launch not only gave the customer confidence but also allowed them to take advantage of the benefits of their e-commerce website faster. The low number of mistakes strengthened the website's security and reliability, improving the entire user experience and allowing customers to explore and make purchases without encountering major challenges.