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FAQ
Frequently Asked Question
What exactly is MACH architecture, and why is it important for commercetools?
MACH stands for Microservices, API-first, Cloud-native SaaS, and Headless. It’s an architectural approach that emphasizes flexibility and composability. commercetools is built entirely on MACH principles, meaning it provides a highly adaptable, scalable, and future-proof backend that allows you to choose best-of-breed components for your entire commerce stack.
What are the main benefits of a "headless" and "composable" approach with commercetools?
Headless decouples your frontend (customer interface) from the backend (commerce engine), allowing for unique experiences on any channel using any technology. Composable commerce extends this by allowing you to select and integrate individual “best-of-breed” microservices (e.g., for search, payments, CMS) rather than relying on a single, monolithic suite. Benefits include greater agility, faster innovation, superior customer experiences, and reduced vendor lock-in.
When is commercetools a good fit for a business?
commercetools is ideal for mid-market to enterprise businesses that require high levels of customization, want to innovate rapidly, plan to operate across multiple touchpoints (omnichannel), and wish to build a flexible, future-proof commerce ecosystem by integrating best-of-breed solutions. It’s particularly strong for companies with unique business models or those looking to escape the limitations of traditional platforms.
How does developing with commercetools differ from traditional e-commerce platforms?
Traditional platforms are often monolithic, offering an all-in-one solution with a tightly coupled frontend and backend. commercetools is API-first and headless, meaning it provides the backend commerce capabilities via APIs. You (or your development partner like AHT Tech) then build the frontend experiences and integrate other services as needed. This offers far more flexibility but requires a different development approach focused on APIs and microservices.
What kind of frontend technologies can be used with commercetools?
Since commercetools is headless, you can use virtually any frontend technology or framework you prefer. Popular choices include modern JavaScript frameworks like React, Vue.js, Next.js, Angular, or even custom mobile app development (iOS, Android) and other digital touchpoints like IoT devices or voice assistants.
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